Fromer Eye Centers go Live with Surgimate ESRM

Sari Nossbaum | December 10, 2009

NEW YORK, NY – DECEMBER 10, 2009 – Surgimate, the market leader in surgical management solutions, today launched its customized application to Fromer Eye Centers, a well established ophthalmic surgical practice in New York.


“We wanted to go digital and integrate an application with our EMR system,” explained Ian Maltzman, Administrator of Fromer Eye Centers. “It was time to remove the paper trail from the surgical scheduling process.” The paperwork for both surgical coordinators and surgeons proved to be excessively time consuming. “We were also looking to improve the management of the internal and external documentation being processed and received by the surgery department,” continued Maltzman, “Surgimate was the ideal choice to help us achieve these goals.”


“Surgimate provides Fromer Eye Centers with a comprehensive system that streamlines their practice across all three offices,” explained Rebecca Brygel of Surgimate. With offices in three different boroughs across New York, it was imperative to establish a centralized location for the entire Centers’ records. “To be able to access information at any of their offices with one click is essential to improving their efficiency, and simplifying processes,” added Brygel.


The customized application was designed in conjunction with Fromer Eye Center’s Medical Director, Technical Manager, Billing Manager and Surgical Coordinators. It incorporates all the relevant ophthalmic data and hospital/ambulatory surgery center forms that were built to fit the client’s needs. Added to its user friendly interface, Surgimate’s unique ‘Input Once, Output Anywhere’ approach enables users to generate all different types of forms, letters, and reports with the click of a button. Calendars and schedules are synchronized, allowing for modifications to be updated instantaneously.


Surgimate’s comprehensive system helps increase productivity and streamlines the workflow. “Surgimate will make things easier for the ophthalmologists and surgical coordinators,” said Maltzman. “It will undoubtedly make us more efficient.”


Dr. Mark Fromer, Medical Director of Fromer Eye Centers added, “I have been an early adapter with the latest technologies and have chosen to be at the forefront of the electronic medical records transformation mandated by President Obama’s Administration to improve healthcare efficiencies and provide better outcomes to our patients.”


About Fromer Eye Centers


Fromer Eye Centers provides comprehensive eye care utilizing state of the art modalities and treatment options. Their physicians are board-certified ophthalmologists and optometrists who have earned national reputations as top clinicians and educators. They provide surgical treatments for cataracts, macular degeneration, diabetic retinopathy, glaucoma, corneal disorders, retinal detachments, uveitis and dry eye syndromes. For more information, visit their website.


About Surgimate


Surgimate is the market leader in surgical management solutions. Developed to cater to the unique needs of surgical practices, Surgimate has been streamlining surgical practices in the United States for over 10 years. Esteemed ophthalmic groups like Fromer Eye Centers choose Surgimate because it helps increase productivity, and manage their processes more efficiently and effectively.
For more information, visit, e-mail, or call (212) 923-5225.

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