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NEW YORK, Oct. 25, 2022 — Surgimate, the leading provider of surgical coordination software, has announced its appointment of Albert Norweb as Chief Growth Officer. Norweb brings to Surgimate impressive success in executing organic and inorganic growth strategies in over a dozen industry sectors, including sustained revenue growth of purpose-built software for surgical specialties.
Norweb comes to Surgimate from Modernizing Medicine (“ModMed”), a leader in specialty-specific Electronic Health Record (“EHR”) and associated software solutions for medical practices, where he was the General Manager of Orthopedics and Pain Management. Norweb oversaw a period of rapid customer growth in both specialties and also led the integration of a podiatry software acquisition and subsequent early commercial launch of ModMed Podiatry. Norweb’s prior roles included management consulting and a near-decade working with one of the global leaders in medical and surgical devices.
“Al’s domain expertise in surgical specialty software solutions make him an ideal choice to lead Surgimate’s next phase of growth, especially as significant product investment expands our unique position within the surgical ecosystem,” said Rebecca Brygel, CEO and Founder of Surgimate.
The addition of Norweb positions Surgimate to expand its sales footprint and drive further operational efficiencies for US surgical practices, their partners, and other surgical stakeholders across the country and across surgical specialties.
“Surgical practices know they have to reduce costs and manage their staff while better meeting the needs of rapidly growing surgical demand,” said Norweb. “Surgimate is perfectly positioned to create valuable efficiency for surgeons which ultimately can lead to a more predictable patient experience. I’m thrilled to be joining the Surgimate team – I know we can really help our partners.”
Albert’s appointment comes soon after Banneker Partners’ growth investment in Surgimate in September of this year. Since 2010, Surgimate has been transforming surgical workflows at practices nationwide by increasing operational efficiency, reducing surgical cancellations, and improving the quality of care for patients across all surgical specialties.
Surgimate is the leading provider of surgical coordination software in the U.S. Surgimate has rewritten the rules for modern surgical practice operations with Surgimate Practice™, its surgical orchestration platform that maximizes surgical throughput & revenue. Surgimate Practice™ unites data, surgeons and support staff around a single source of critical information and a surgical workflow that drives enterprise practice transformation from the ground up. Surgimate is headquartered in New York, with additional offices in Arizona and Florida, and with an R&D office in Israel. For more information, please visit www.surgimate.com
Banneker Partners invests in growing, mission-critical enterprise software businesses to drive sustainable long-term value. Banneker takes a partnership approach to support founders and management teams to achieve their goals by implementing proven best practices and making additional investments across functional areas including sales, marketing, product management, product development, professional services, and customer success and complements these growth initiatives with strategic acquisitions that are focused on enhancing customer value. Banneker Partners has deep experience in the software technology sector, with investments in a wide range of software companies including LINQ, Core Business Technologies, Routeware, Ever.Ag.com, IQMS, and more.
Banneker Partners’ Funding will accelerate growth and product innovation, while providing top-tier customer service and support to surgical practices across the U.S.
[NEW YORK CITY, New York] (September 20, 2022) Surgimate, the leading provider of surgical coordination software in the U.S., today announced a significant investment by San Francisco-based investment firm, Banneker Partners. Since 2010, Surgimate has been transforming the surgical workflow at surgical practices nationwide by increasing operational efficiency, reducing surgical cancellations, and improving the quality of care for patients across all surgical specialties.
“We are thrilled to have formed this partnership with the Surgimate team,” said Samantha Klingelhofer with Banneker Partners. “Surgical procedures are among the most significant economic drivers of our healthcare system yet remain inefficient, relying on legacy tools and analog processes to coordinate increasingly complex surgical logistics.”
“Driving efficiency and optimizing resources at the practice level has never been as important as it is now,” said Duncan Gills, Partner at Banneker. “This partnership will allow the Surgimate team to invest in and expand the product to further improve the patient experience and patient care.”
Surgimate Practice™, the firm’s flagship integrated product, replaces the numerous decentralized back-office systems for manual surgical coordination while providing a centralized repository for all data surrounding surgical event planning.
“Redefining the way surgeries are coordinated has enabled our stand-out team and product to emerge as market leader,” said Rebecca Brygel, CEO and Founder of Surgimate. “In Banneker, we’ve found a partner who is committed to advancing our long-term vision and roadmap, and shares our intense focus on increasing our customers’ successes and making an impact on the surgical ecosystem. The best part is, we’ve just gotten started!”
The Banneker investment will enable Surgimate to execute a strategy focused on delivering heightened patient-surgical care and innovation by investing in sales, marketing, product development, and customer support, as well as strategic acquisitions. This partnership reinforces Surgimate’s continued focus on redefining the way surgeries are coordinated and scheduled across all surgical specialties.
About Surgimate
Surgimate is the leading provider of surgical coordination software in the U.S. Surgimate has rewritten the rules for modern surgical practice operations with Surgimate Practice™, its surgical orchestration platform that maximizes surgical throughput & revenue. Surgimate Practice™ unites data, surgeons and support staff around a single source of critical data and a failsafe surgical workflow that drives enterprise practice transformation from the ground up. Surgimate is headquartered in New York, with additional offices in Arizona and an R&D office in Israel. For more information, please visit www.surgimate.com
About Banneker Partners
Banneker Partners invests in growing, mission-critical enterprise software businesses to drive sustainable long-term value. Banneker takes a partnership approach to support founders and management teams to achieve their goals by implementing proven best practices and making additional investments across functional areas including sales, marketing, product management, product development, professional services, and customer success and complements these growth initiatives with strategic acquisitions that are focused on enhancing customer value. Banneker Partners has deep experience in the software technology sector, with investments in a wide range of software companies including LINQ, Core Business Technologies, Routeware, Dairy.com, IQMS, and more.
NEW YORK, March 2, 2021 (Newswire.com) – One of the largest providers of orthopaedic care in the nation, The Centers for Advanced Orthopaedics (“CAO”), has chosen Surgimate Practice™, a surgical scheduling platform, to be deployed across its 28 divisions in Maryland, Virginia, and Washington, D.C. CAO, founded in 2013, has grown to be one of the largest independent orthopaedic groups in the country, with more than 160 physicians and over 60 office locations.
Surgimate Practice™ streamlines the surgery scheduling and coordination process while empowering practices to manage business more efficiently and effectively. The HIPAA-compliant cloud application connects schedulers, surgeons, insurance, and billing departments through a single paperless workflow.
To foster efficiencies across the organization, CAO recognized the need to streamline surgical scheduling and coordination with a single platform, particularly amid the COVID-19 pandemic, with increases in patients requesting to cancel or reschedule their procedures. CAO recognized Surgimate as a trusted partner, as nine CAO divisions adopted Surgimate Practice™ over the last 10 years with proven success and tangible ROI.
“Our continued growth necessitated a platform that would help us scale our surgical services organization,” said Richard Robinson, Chief Operating Officer of CAO. “The Surgimate platform has proven its ability to deliver great efficiency and standardized data sets to CAO; we are excited to roll it out across the organization.”
Dr. Nicholas Grosso, President and orthopaedic surgeon at CAO, who has been using Surgimate PracticeTM for several years, said, “Surgimate has given me the ability to confirm codes from the OR, improving our revenue cycle management and significantly streamlining my workload.”
“It’s an honor to deepen our long-standing relationship with a prestigious organization such as The Centers for Advanced Orthopaedics,” said Rebecca Brygel, Chief Executive Officer of Surgimate. “We know that larger surgical organizations have a growing interest in better understanding their surgical business; it makes logical sense – surgical events account for more than 40 percent of revenue at an orthopedic practice. Surgimate Practice™ provides CAO with a single reliable location to handle all information and processes around coordinating surgeries. In addition, 2020 has demanded more attention to surgical data due to a novel increase in surgical cancellations and reschedules.”
About Surgimate
Surgimate’s software streamlines the surgical coordination workflow, enabling practices to book surgeries faster, maximize block-time, and capture untapped revenue. Schedulers monitor the schedule through a shared calendar that connects managers, insurance, and billing through a single workflow. Surgimate has processed over 2 million surgeries across 100+ practices in 38 states covering orthopaedics, ophthalmology, urology, ENT, cardiology, and gynecology. For more information, please visit www.surgimate.com and connect with Surgimate on Linkedin, Facebook, and Twitter.
About The Centers for Advanced Orthopaedics
CAO is one of the largest independent providers of orthopaedic care in the nation. The organization was formed in 2013 to provide patients with the same personalized service and superior care they have come to expect from a private practice, while benefiting from the efficiencies, resources, accessibility, and broader insurance options of a large orthopaedic network. Through empowering the private practice model, CAO delivers the most efficient, compassionate, and highest-quality care to the communities it serves. For more information, please visit CFAOrtho.com and follow CAO on Facebook, Instagram, Twitter, and LinkedIn.
2018 – what a year it has been! We launched our new web-based platform, Surgimate Practice™ – empowering practices with improved functionality, interoperability and anywhere, anytime access. This is a significant leap forward and positions us as the leader in the industry, continuing to innovate and address industry needs.
Surgimate successfully signed-on another 267 surgeons, in 14 different states across the country. We also exhibited at multiple conferences across the country. Here are some of the biggest surgical practices who joined us this year:
Fun stat: 299,571 surgeries were scheduled and processed using Surgimate in 2018.
The year in review:
We started 2018 by signing Austin Retina Associates, an eight surgeon group in Texas. The practice had dozens of forms that needed to be manually completed for any given surgery, and will use Surgimate to automate all these forms and their entire surgery scheduling process.
We then exhibited at DocSF (Digital Orthopedic Conference San Francisco) in January. DocSF is a new conference that aims to bridge the worlds of digital health and clinical orthopaedics. Graham Hesselberg, our Chief Solutions Consultant, was a panelist on the DocSF18 Innovation Awards.
January also brought in San Mateo Podiatry Group – our first Podiatry practice – located in San Mateo, CA. The three surgeon group use DrChrono for their EHR and will use Surgimate for tracking all pre-surgery items and to communicate between departments.
Surgimate also used the opportunity to partner with DrChrono and build an API for ease of integration for the San Mateo Group and other DrChrono clients.
The end of January brought in Orthopedic Associates (OA), a 7 surgeon physician-owned practice based in Denver, Colorado. OA were having trouble reporting on canceled surgeries, available block time and other critical data to help the practice run more efficiently. They selected Surgimate to be their one centralized location to manage every aspect of their surgery scheduling.
We kicked off February with ORA Orthopedics, a 25 surgeon practice, joining the growing base of orthopaedic practices. ORA were looking for a surgical scheduling platform to be implemented across their seven locations in Iowa and Illinois. Surgimate will streamline their processes for surgical scheduling and provide data for business insights into their operations.
In March we welcomed London Women’s Care (LWC), a 10 surgeon multi-specialty practice offering services in OB/GYN, Internal Medicine, Family Practice, Pediatrics and Behavioral Health. Located in Laurel County, Kentucky (our first client in Kentucky!), LWC chose Surgimate to provide them with one shared digital surgical calendar, that can be accessed by any staff member at any location. They found Surgimate’s HIPAA compliant surgical calendar fit their needs best, and will enable them to improve efficiency and transparency.
The spring kicked off with a bang, with the MSK Group joining in April. MSK is a 36 surgeon orthopaedic practice serving greater Tennessee. Surgimate will standardize the workflow across all locations and automate their charge capture process, including pushing data back into their EHR/PM system, athenahealth.
April also brought Spring conferences including the AAOE & ASCA conferences. AAOE is a wonderful opportunity to meet with our existing orthopedic clients and establish new relationships. During the conference, Justin Rockman, our VP of Sales & Business Development, gave a presentation on “A Glimpse into the future: AI and surgery scheduling” and spoke about how technology is going to change the way practices coordinate surgeries.
At AAOE, we also officially launched our new cloud application, Surgimate Practice™ – creating lots of buzz among existing and new clients alike. Our new application offers even more than our renowned client-server product, plus the ability to tap into APIs. Surgimate Practice™ can be accessed anytime, anywhere – on any device. All that’s needed is a web browser and an internet connection.
We continued conference season In May, when we exhibited at the California Orthopedic Association (COA) annual conference. We also secured a partnership with Allscripts, building an API for ease of integration with their PM/EHR.
Atlantis Orthopaedics in Florida signed with Surgimate in June, along with MSJR of Queens (NY), and Athens Urology – a four surgeon Urology practice in Georgia who will use Surgimate’s API with Greenway PrimeSuite to interface with their PM/EHR system. Surgimate will provide them with a holistic view of their entire practice and enable them to better manage their workload.
Surgimate closed Q2 by bringing on Central Carolina Surgery (CCS), a 22 surgeon multi-specialty practice in Greensboro, NC. CCS offers services for breast cancer and benign breast disease, hernias, thyroid gland, colon surgery, trauma services, and bariatric (weight loss) surgery. CCS will use Surgimate to streamline operations and manage the different steps for each type of surgery in the practice. Surgimate will also provide management with better data to help make informed business decisions.
In July, Surgimate officially partnered with athenahealth®’s ‘More Disruption Please’ program and became part of the athenahealth® Marketplace. “We are proud to be partnering with athenahealth to provide our mutual clients with a seamless integration at a flip of the switch,” said Rebecca Brygel, CEO of Surgimate.
August brought in Las Cruces Orthopaedic Associates, a four surgeon group in New Mexico who will use Surgimate for tracking and improved communication.
Surgimate then closed Q3 by bringing in Chesapeake Urology, the largest urology practice in Maryland and the Mid-Atlantic region. The 96 surgeon practice selected Surgimate to manage all aspects of their surgery scheduling, and standardize their surgical workflow across all locations. Surgimate will integrate with their PM/EHR, Allscripts, using an API for a smooth transfer of information. Surgimate will provide Chesapeake Urology with a centralized location for all surgery related data, and unified workflow across all locations – enabling them to scale-up efficiently and ensure the highest level of patient care.
Rebecca Brygel, CEO of Surgimate says, “Chesapeake Urology is the largest Urology group Surgimate has signed to date, and we are very excited to provide them with a best-of-breed surgical management system.”
In September, Surgimate announced a partnership with Greenway, joining their marketplace and building an API for ease of integration with their PM/EHR, PrimeSuite.
October brought us Tidewater Orthopedics, a 9 surgeon orthopaedic practice in Hampton, Virginia – just down the road from another client of ours, Hampton Roads Orthopaedics Spine & Sports Medicine. Tidewater was using a patchwork of systems to manage their surgical scheduling needs and they sought out an all-in-one platform to manage their workflow.
Onto the home stretch… we closed the year with Watauga Orthopaedics (WO), a 22 surgeon practice in Johnson City, TN. WO use athenahealth for their PM/EHR and will use Surgimate’s API for seamless integration. WO will also use Surgimate’s API with Outlook to sync all data from their surgical calendar, and ensure staff can access information anytime, anywhere – including surgeons on their smartphones.
And that’s a wrap. What a fantastic and productive year this was for Surgimate. We would like to thank all of our new and existing clients for their support in 2018, and we look forward to seeing what’s in store for 2019.
Surgimate welcomes Las Cruces Orthopaedic Associates as the latest addition to their extensive orthopaedic clients. Las Cruces Orthopaedic Associates is a physician owned orthopaedic practice with 5 surgeons serving Las Cruces, New Mexico. Their high volume practice was being held back by redundancies in their surgery scheduling processes. This pain point for the practice motivated Las Cruces Orthopaedic Associates to find a new synchronized system for scheduling surgeries correctly and efficiently. They decided to use Surgimate Practice TM to address the problem. Surgimate will give them the tools they need to streamline their workflow, automate processes, and enable them to continue to grow and recruit more physicians. Managers will use the system to stay in the loop with the surgeons’ schedules and identify unfilled block time.
Tidewater Orthopaedics, a 9 surgeon orthopaedic practice in Hampton, Virginia, has selected Surgimate for their surgical scheduling platform. Tidewater was using a patchwork of systems to manage their surgical scheduling needs. As such, they sought out an all-in-one platform to manage every step of the scheduling process and give managers instant access to surgical data. Surgimate’s cloud-based platform will eliminate all manual work and give schedulers more time to follow up with patients.
Chesapeake Urology, the largest urology practice in Maryland and the Mid-Atlantic region, has selected Surgimate to manage all aspects of their surgery scheduling system. As the practice continues to grow and add new subsidiaries in different places, they are looking to standardize their surgical workflow across all of their various locations. Additionally, practice managers need full transparency on surgical data to make better business decisions. The practice needs a way to seamlessly combine large amounts of already existing data and establish a highly efficient scheduling system for moving forward. Chesapeake Urology decided to sign with Surgimate. Surgimate will integrate with Chesapeake Urology’s PM/EHR, Allscripts, using an API for a smooth transfer of information. Surgimate will provide Chesapeake Urology with a centralized location for all surgery related data, and unified workflow across all locations – enabling them to scale-up efficiently and ensure the highest level of patient care.
